International Business - nternational Business...

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nternational Business International Business Any commercial transaction that crosses the borders of two or more nations Imports Goods and services purchased abroad and brought into a country Exports Goods and services sold abroad and sent out of a country Globalization Globalization is not just a business or economic phenomena Globalization in not just internationalization Globalization of markets Globalization of products Globalization of Markets Reducing marketing costs through standardization Creates new market opportunities Leveling seasonal revenue changes Local customization Globalization of Production Business Challenges of Globalization Physical Security Examine company vulnerability and create a disaster recovery plan Digital Security Guard proprietary information and confidential communications Reputational Risk Require ethical/lawful behavior from employees/business partners Roots of Globalization
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