Notes #2 - Analyzing the Internal Environment of the Firm...

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Analyzing the Internal Environment of the Firm Analyzing the Internal Environment of the Firm ‘Strategy without tactics is the slowest route to victory. Tactics without strategy is the noise before defeat’ Sun Tzu – The Art of War Chapter Objectives The resourced-based view of the firm to determine core and distinct competencies. The relationship between competence, core competence, and distinct competence and a firm’s competitive advantage. The VRIO framework and the four criteria that a firm’s resources must possess to maintain a sustainable advantage.
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Unformatted text preview: The balanced scorecard and its four perspectives. The importance of financial ratio analysis. Chapter Learning Objectives The primary and support activities of a firm’s value chain. How the value chain analysis is a valuable tool for managers for examining the relationships among the activities within the firm and between its customers and suppliers. Identify the basic functions or activities that make up management, marketing, finance/accounting, production/ operations, research and development, and management information systems....
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  • Spring '13
  • N/A
  • Management, internal environment, Chapter Learning Objectives

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