Unformatted text preview: business IFE Matrix Development Steps 1. In Column 1 ( internal factors ), list 10-20 internal factors as identified in the internal-audit process. List strengths first and then weaknesses. 2. In Column 2 ( weight ), assign a weight that ranges from 0.0 ( not important ) to 1.0 ( all-important ) to each factor. The weight assigned to a given factor indicates the relative importance of the factor to being successful in the firm's industry. The sum of all weights must equal 1.0....
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- Spring '13
- Management, internal factors, Factors Evaluation Matrix