Business Communication Word Choice Notes

Business Communication Word Choice Notes - Word Choice...

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Word Choice: Jargon (J): specialized language, technical language of a specific profession -Vague -Misinterpret Clichés: lazy sayings, overused (could be taken different ways) Easy to get wrong Offensive Euphemisms: to take away badness (inkiness) of word by replacing it with a fancier one (Say what you mean) Abstraction: Non- specific words Athlete-Abstract Hockey Player- Noun class NHL player- Categories/Identifiable
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Unformatted text preview: Brad Richardson- Identifiable nouns (Stay specific) Inclusive language:-Avoid clichés-Personal/ physical characteristics-People first principle eg: gender(ing)- degender: manpower-workforce-Avoid –ette,-ess,-man,-false generics Parallel treatment: (men-women, ladies-gentlemen Mr., Ms. Partner, spouse Eg: Dean…, Superintendent. ., Linda… “These women are tough” (Olympics)...
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  • Spring '13
  • ProfessorBorst-Rothe
  • Grammatical number, Brad Richardson, Richardson- Identifiable nouns

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