Test 1 - Question 1 Retailing is defined as 1 1 point...

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Question 1 1 / 1 point Retailing is defined as: Question options: A) any exchange of cash and/or credit for goods or services between channel members. B) a fairly stable and unchanging industry that has a major impact on society. C) the final activities and steps needed to place merchandise made elsewhere into the hands of the consumer or to provide services to the consumer. D) the sale of any good or service by the producer to a channel member. E) the activities and steps needed to transfer goods and/or services between channel members. An operator of which of the following establishments is NOT a retailer? Question options: A) A catering service specializing in weddings. B) A computer firm selling software to households via the Internet. C) A student going door-to-door selling magazine subscriptions. D) A corporate property management firm. E) An ice cream shop in the student union. During the recent recession, the number one reason most CEOs were replaced was for: Question options:
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A) denying reality. B) ignoring customers. C) mismanagin g change. D) tolerating low performers. E) too much talk but not enough action. n 4 1 Identify the incorrect statement about e-tailing. Question options: A) It enables consumers to shop when they like and from where they like. B) It provides access to vast amounts of information, ranging from a product’s attributes to who has the lowest price. C) Many e-tailers offer personalized help online. D) With some Internet websites, individuals can band together for group buying. E) Some e-tailers may have to discontinue some product categories as consumers engage in outshopping. Which of the following is NOT a trend that is changing the face of retailing today? Question options: A) Increased level of price competition B) America's changing
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demographic composition C) Changes in store sizes D) The growth of e-tailing E) The birth of the discount store in the early 1980s One of the most dramatic changes created by e-tailing is a shift in power between retailers and consumers. This shift in power is derived from: Question options: A) the ability of consumers to purchase from retailers in other countries as a result of the Internet. B) the inability of Internet retailers to compete with more traditional bricks-and-mortar retailers. C) the loss of control of pricing information by retailers due to the information dissemination capabilities of the Internet. D) the lack of competition in e- tailing. E) the decreased power of consumers when transacting and negotiating with retailers. The dominance of Walmart can be attributed to Sam Walton's realization that: Question options: A) most of any product's cost gets added after the item is produced. B) consumers desire great selection and are willing to pay higher prices to obtain that selection.
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C) most consumers prefer to complete all of their shopping in one store to minimize their overall shopping time.
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  • Spring '14
  • Census Bureau, Question options

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