This preview shows page 1. Sign up to view the full content.
Unformatted text preview: ritten a good survey. Specify the Information Needed put it in the words that are easy to understand and words that the respondents know.
Specify the Type of Interviewing Method
Determine the Content of Individual Questions
Design the Question to Overcome the Respondent’s Inability and
Unwillingness to Answer
Decide on the Question Structure
Determine the Question Wording
Arrange the Questions in Proper Order 2 Questionnaire Design Process (cont.) dont put too many questions on a page. does it look pretty? Identify the Form and Layout 5 to 10 people ﬁll out survey, are there any mistakes? Reproduce the Questionnaire do you understand what the question is asking. Eliminate Bugs by Pretesting ask client to see it, make sure everyone approves it and then send Obtain Approval of all Relevant Parties it all out.
Prepare Final Questionnaire Copy
Implement the Final Survey Step Details we have to know resources and constraints • Specify the Information needed
What are survey objectives, resources an...
View Full Document
- Spring '14