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code_tvad_e - GENERIC CODE OF PRACTICE ON TELEVISION...

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GENERIC CODE OF PRACTICE ON TELEVISION ADVERTISING STANDARDS COMMUNICATIONS AUTHORITY JANUARY 2013
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Contents 1. Preamble 3 2. Definition of Advertisement 6 3. General Advertising Standards 8 4. Factual and Best-selling Claims 11 5. Unacceptable Products or Services 13 6. Specific Categories of Advertisement 16 Alcoholic Beverages 16 Tobacco and Tobacco Related Products 18 Medical Preparations and Treatments 18 Claims Relating to Nutrition or Dietary Effects 22 Personal Products 23 Educational Courses 24 Financial Advertising 24 Real Property Advertising 27 Film Advertisements 29 7. Advertising and Children 30 8. Advertising Breaks 34 9. Programme Sponsorship 36
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