This preview shows page 1. Sign up to view the full content.
Unformatted text preview: water
unaccompanied by adults, or playing irresponsibly on escalators.
(iii) Small children should not be shown climbing up to high shelves
or reaching up to take things from a table above their heads.
(iv) Medicines, disinfectants, antiseptics and caustic substances must
not be shown within reach of children without close parental
supervision, nor should children be shown using these products in
(v) Children must not be shown using fire, matches or any gas,
paraffin, petrol, mechanical or mains-powered appliance which
could lead to their suffering burns, electrical shock or other
(vi) Advertising and products advertised must be consistent with
generally recognised safety standards. Demonstrations may not
depict harmful or dangerous use of product. When children are
shown engaging in activities potentially dangerous to them, such
activities should be seen being carried out under parental
Except that in advertisements designed specifically and only to
promote safety, it may be a...
View Full Document
This document was uploaded on 03/29/2014.
- Spring '14