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6 TV Advertising Code – Chp. 2 a programme which are justifiable in programme context or
product/service sponsorship as permitted under paragraph 10 of
Chapter 9 Programme Sponsorship of this Code and do not obtrude on
viewing pleasure or entertainment; and
(h) factual aural and/or visual references to prize(s) of a sponsor/donor in
connection with contest programmes as permitted under Chapter 9
Programme Sponsorship of this Code.
Such definition shall extend to the grammatical variations and cognate expressions of
such term and the word advertising shall be interpreted accordingly. 7 TV Advertising Code – Chp. 3 Chapter 3 General Advertising Standards GENERAL PRINCIPLES FOR ALL CATEGORIES OF SERVICES
1. Television advertising should be legal, clean, honest and truthful. 2.
The content, presentation and placement of all advertising material must
comply with the Generic Code of Practice on Television Programme Standards. SPECIFIC APPLICATIONS FOR DIFFERENT CATEGORIES OF
DOMESTIC FREE, DOMESTIC PAY
TELEVISION PROGRAMME SERVICES AND OTHER LICENSABLE Jurisdiction
3. All advertising material must comply with the laws...
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This document was uploaded on 03/29/2014.
- Spring '14