Unformatted text preview: ation c. What study supports the SEM? (How was it set-‐up, and what did people do?) • Empirical Evidence: Tesser & Smith (1980), gave simpler to stranger, difficult to friends 18. What are cultural differences in self-‐esteem and how does that affect behavior? • Members of individualistic cultures tend to report higher levels of self-‐esteem; Members of collectivistic (e.g. Eastern) cultures place more value on self-‐improvement 19. What is the better-‐than-‐average effect? When is it likely to emerge? • Many Westerners tend to have a positive view of the self (Alicke & Govorun, 2005) • Tend to report the self as better than average on most traits – (popularity, kindness, driving abilities) • When the traits are ambiguous (vague) and easy to construe in different ways 20. What have we learned about self-‐esteem? • People with high self-‐esteem may be more sensitive to threats, insults, and challenges 21. What are behaviors that people with exce...
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- Spring '08