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INFORMATIVE SPEECHGood communication involves many different key principles. The way we communicate can change how others view us, or how we appear to others. Good communication involves having skills and knowledge to express ideas. Regardless of our career choice, companies look for people who can listen, understand, and demonstrate strong interpersonal skills. To demonstrate these skills, we must use different principles and rules such as word choice, eye contact, and not interrupting others.Word choice has a big influence on how an interpersonal communication goes. Word choice does not necessarily mean always using big, fancy words, it also means choosing the right words to say. For example, some words can work for one person, but that does not necessarily mean it can work for another. This is why we should ask ourselves before we speak: am I using the appropriate words for this conversation? Using word choice as a principle has also made me look moremature by using more complex words. A good example of using proper word