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Unformatted text preview: 1. Consumer has right to safety, to be informed, to choose, and to be heard 2. No longer caveat emptor (buyer beware) 3. First, do no harm 4. Foster trust and consumer confidence in the marketing system c. Company Norms i. AMA Code of ethics ii. National Association of realtors code of ethics d. Personal Norms/Values For Tuesday Read and know LO5, 6, and 7 from pages 34-40...
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- Spring '07