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BUS_3302_Final_Exam_062020.docx.pdf - Question 1 Answer...

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Question 1Answer savedMarked out of 1.00qaid=43296384&q0Flag questionQuestion textDemographics include geography and social class.Select one:TrueFalse0qaid=43296384&q02
Question 2Answer savedMarked out of 1.00Flag questionQuestion textDemographic segmentation includes personality traits.Select one:0qaid=43296379&q02
Question 3Answer saved
Marked out of 1.00Flag questionQuestion textVALS refer to:Select one:20qaid=43296380&q0
Question 4Answer savedMarked out of 1.00Flag questionQuestion textFishbein recommended an approach to maximize expected gain.Select one:0qaid=43296372&q02
Question 5Answer savedMarked out of 1.00
Flag questionQuestion textThe favorable communications from happy customers to other consumers is known as:Select one:2a. clutterb. chatterc. zapd. buzz0qaid=43296356&q0
Question 6Answer savedMarked out of 1.00Flag questionQuestion textDemographics include gender, geography, and age.Select one:0qaid=43296382&q02
Question 7Answer savedMarked out of 1.00
Flag questionQuestion textIf a variable is measured consistently, it is:Select one:20qaid=43296361&q0
Question 8Answer savedMarked out of 1.00Flag questionQuestion textThe main criteria for scientific status are:Select one:0qaid=43296343&q02
Question 9
Answer savedMarked out of 1.00Flag questionQuestion textWhich form of brain scanning is most helpful in marketing research?Select one:2a. EEGb. MRIc. PETd. CATe. SPECT0qaid=43296363&q0
Question 10Answer savedMarked out of 1.00Flag questionQuestion textConsumer behavior is part of the field of business known as:Select one:0qaid=43296342&q02
Question 11Answer savedMarked out of 1.00Flag questionQuestion textIntentional randomization leaves the decision up to:Select one:
Question 12Answer savedMarked out of 1.00Flag questionQuestion textIn Maslow's hierarchy, self-actualization has priority.

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Term
Fall
Professor
Carl Letamend
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