VIDEO 1 - JASON ELECTRONICS - VIDEO ONE Jason Electronics(Corporate Video These teaching notes are prepared by Lau Geok Theng Video Content Goal of

VIDEO 1 - JASON ELECTRONICS - VIDEO ONE Jason...

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1 VIDEO ONE Jason Electronics (Corporate Video) These teaching notes are prepared by Lau Geok Theng Video Content Goal of company – to be the leading marine electronics solution provider in Asia. Description of products and markets (countries) Detailed description of services and solutions Mention of staff strength and training Mention of company performance in areas such as turnover Mention of awards won in areas such as quality, employee development and management, health and management/enterprise Mention of agencies and partners the company works with Speech by Mr Joseph Foo, founder and director on future plans of Jason Key events and trade shows company is or will be involved in Conclusion – to a better future Video Use This video is best used in conjunction with the case “Jason Electronics: Reaching Out to Buyers” in the text (Chapter 6, pages 170–173). This video can be screened at the beginning of the case, before the case discussion to provide a background of the company.

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