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Success College AustraliaMarketing Communication Briefing Report
IntroductionSuccess College Australia is established in 2010, it is a Registered Training Organisation (RTO) that provides training to students in business and management industry. Their main purpose is to provide high quality training services to satisfy their students’ needs. Their training is already nationally recognised and accredited to meet vocational and educational standards.The courses are designed by highly qualified staff with an extensive industry and training experience to achieve teaching and learning excellence, flexibility and personal satisfaction. They built s good relationship with industry and other stakeholders to ensure our courses are appropriate to the demands of our clients and consistently meet their expectations. Their mission is about to provides high quality industry training that engenders participation and achievement. Some of their value is to promote innovation across all of our business operations and embrace difference and diversity.
Current business directions and overall marketing strategies Their current business direction is to get people which is wishing to gain entry to the industry, as well as people already working in business and management who want to formalise or develop their skills. About the marketing strategies, Success College Australia make their decisions based on extensive and continuous market research, targeting market