Managing business Performance Notes.docx - Managing...

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Managing business Performance for multinationals General Notes MGMT73120
Week 1 What? So What? Now What? Read Chapters 1 to 3 and find what is important for the company Heat map must be included 4 slides max If emailing, include section and student number Week 2 FAROUT Analysis This is the one analysis tool used to determine the best analytic cool given the industry, company and task. We will be given analysis tools to use on projects each week. Horizon 1- business progresses normally in the market Horizon 2- Emerging or future business Horizon 3- Drastic innovation in market FAROUT scenario analysis and discussion. Industry Fusion We will be doing a FAROUT analysis of the techniques we are using each week. It should be slide one. Industry fusion 5 forces porter (Operating factors) + 6 forces PESTEL
Goal is getting a favourable score. Combine overall score for PESTEL and 5 Porters forces and combine them to get the final score. Draw a conclusion about potential profitability.

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