Week 5 Technology and Systems
A Systems view of Business: Business process and information system
business process: structured network of activities supported by resources (human and non-human) and information to
achieve the business goal
*** Effectiveness and efficiency of the performance
***Business Process Improvement Logic: (small improvement) x High repetition rate = big cost savings Value System: Business
process + information system
A Social System View
improved client service through greater flexibility
faster delivery of products
It’s very convenient
Today, more people than ever order online thanks to the smartphones and tablets. Studies show that about 69% of customers
order food online using a mobile device (Interactive Advertising Bureau and Viggle). Whether stuck in traffic, riding the bus or
on a break, anyone can place an order quickly and easily, as opposed to waiting until getting home or starting to call.
No misunderstandings and no frustrations
One of the biggest issues with phone conversations is that misunderstandings can happen quite easily.
Usually due to the
noise, either in the restaurant or on the other end of the line, all it takes is one mistake to compromise an order and
frustrate a customer.
With online ordering, all preferences are specified directly by the customer, so there is no room for
confusions or misunderstandings.
Online food ordering is opened 24/7
Your restaurant might not be opened 24/7, but online there is no reason why you shouldn’t be available for every customer,
thus make money even while you sleep.
Give your clients the flexibility to place the orders whenever convenient for them,
even outside your business hours.
They will just schedule a preferred pickup or delivery time within your working time.