The relationship in an organization is far more

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The relationship in an organization is far more complex than just being linear. There is a lot of interrelationship and interdependence. Lends itself most easily to manufacturing of goods (maybe services are not suitable) “It was created at a time when being big and having scale was in itself a key aspect to competitive advantage and profitability.” (Merchant, 2012) It is hard to translate to smaller, more agile or nimble organisations. It doesn’t distinguish between generic and distinct goods. While every graduate of business school knows it, it doesn’t get used that much as it can bevery hard to properly employ properly 3. VRIO (抓住核心競爭力) one theory that fits within resource based view The Resource Based View (RBV) by Wernerfelt (1984): a company’s certain assets with certain characteristics would lead to a sustainable competitive advantage.
FINAL—BUSS1000 Limitation of VRIO resources do not exist separately and in isolation doesn't take account innovation (the potential of some resources to create huge competitve advantage) Strategic Analysis Tips: 分析不要停留在表面 ,需要深一步 Example: Tipton Brand is long-standing - Brand awareness, Brand recognition, Brand loyalty
FINAL—BUSS1000 Week 5 Technology and Systems A Systems view of Business: Business process and information system business process: structured network of activities supported by resources (human and non-human) and information to achieve the business goal *** Effectiveness and efficiency of the performance ***Business Process Improvement Logic: (small improvement) x High repetition rate = big cost savings Value System: Business process + information system A Social System View advantage: improved client service through greater flexibility cost savings faster delivery of products 1. It’s very convenient Today, more people than ever order online thanks to the smartphones and tablets. Studies show that about 69% of customers order food online using a mobile device (Interactive Advertising Bureau and Viggle). Whether stuck in traffic, riding the bus or on a break, anyone can place an order quickly and easily, as opposed to waiting until getting home or starting to call. 2. No misunderstandings and no frustrations One of the biggest issues with phone conversations is that misunderstandings can happen quite easily. Usually due to the noise, either in the restaurant or on the other end of the line, all it takes is one mistake to compromise an order and frustrate a customer. With online ordering, all preferences are specified directly by the customer, so there is no room for confusions or misunderstandings. 3. Online food ordering is opened 24/7 Your restaurant might not be opened 24/7, but online there is no reason why you shouldn’t be available for every customer, thus make money even while you sleep. Give your clients the flexibility to place the orders whenever convenient for them, even outside your business hours. They will just schedule a preferred pickup or delivery time within your working time.

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