Geographic what is the geographic market for your

  • No School
  • AA 1
  • 6

This preview shows page 4 - 6 out of 6 pages.

· Geographic – What is the geographic market for your business? Is it
Image of page 4
local? Regional? Are there areas of the geographic market that you feel would be better served by your business than another area? · Psychographic – These variables include such things as your customers’ attitudes, beliefs and emotions. What factors will influence your customers’ purchasing decision? · Benefits Sought and Usage Rate – Describe your market’s buying habits. For example, how do they spend their budgets or disposable income? When do they buy? How much? How often? Your report should be a minimum of 4 pages long, not including a cover page and/or references. You should use 1” margins throughout as well as a 10-12 Times New Roman font or similar font. The assignment will be graded on the quality and thoroughness of your analysis, how well you address the topics, and the level of analysis demonstrated in linking your findings to concepts covered in this course. A grading rubric is available under the “Resources” tab in the main menu of Blackboard.
Image of page 5
Image of page 6

You've reached the end of your free preview.

Want to read all 6 pages?

  • Fall '19
  • Economics, Marketing, Times Roman, Adult daycare center, vintage clothing store, Digital Moviemaking

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern

Stuck? We have tutors online 24/7 who can help you get unstuck.
A+ icon
Ask Expert Tutors You can ask You can ask You can ask (will expire )
Answers in as fast as 15 minutes
A+ icon
Ask Expert Tutors