It is important to note that the company has other different segments that

It is important to note that the company has other

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only things that people see when they see ITC LTD. It is important to note that the company has other different segments that makes it responsible. One of the most notable ways in which the company shows responsibility concerns environmental initiatives. The company, Ojha reports has been carbon positive, storing as twice the volume of carbon than it emitted (Ojha, 2010). For eight consecutive years, the company harvested three times the amount if water that it consumed (Ojha, 2010). Concerning energy, the company is energy efficient as it uses a third of its energy from renewable resources. Suffice to say that the company is socially responsible considering these initiatives. Additionally, ITC LTD has created social value. The company has created over 5 million jobs both directly and indirectly. Ojha (2010) records that the company, “had many programs for women’s empowerment, supplementary education, and integrated animal husbandry” (p 6). Other social value activities included greening many acres of land for farmers as well as
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ITC LTD INTRODUCTION 3 providing water in drylands. These initiatives are an indicator that the company is legitimately concerned with social corporate responsibility by the triple bottom line approach. This bottom line approach as well as all the social initiatives which the company has set in place are its strengths. These strengths are not only critical in the present but the future as well. With companies and governments becoming more and more environmentally and socially
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  • Summer '16
  • michael jakait
  • Corporate social responsibility, ITC Ltd, successful company

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