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Communication 49) ________ is based on the assumption that the researcher has an accurate understanding of the problem at hand. A) Exploratory research B) Conclusive research Subjective research D) Observational research E) Directed research Answer: C) B Diff: 2 Page Ref: 69 Objective: 2
50) According to the text, the objective of ________ is to test specific hypotheses and examine specific relationships. A Diff: 3 Page Ref: 69 Objective: 2 AACSB: Reflective Thinking 51) ________ research is typically more formal and structured than ________ research. B Diff: 3 Page Ref: 69 Objective: 2 9 052) Large, representative samples are used to collect data that are analyzed with statistical techniques for which of the following types of research designs? C) C Diff: 3 Page Ref: 69 Objective: 2 AACSB: Analytical Skills 53) The objective of which of the following types of research is discovery of ideas and insights? A) exploratory research B) descriptive research C) causal research objective research E) conditional research Answer: D) A Diff: 1 Page Ref: 68-69 Objective: 2 AACSB: Reflective Thinking 54) Which of the following is a characteristic of descriptive research designs? E) B Diff: 3 Page Ref: 71-72 Objective: 2 55) Descriptive research, in contrast to exploratory research, is marked by all of the following EXCEPT: A) D Diff: 3 Page Ref: 71-72 Objective: 2 AACSB: Analytical Skills 10 056) The manipulation of one or more independent variables is a characteristic of which of the following types of research designs? D) C Diff: 1 Page Ref: 76 Objective: 2 57) According to the text, exploratory research can benefit from use of all of the following methods EXCEPT: A) survey of experts. B) quantitative data such as structured surveys. C) pilot surveys. D) analysis of secondary data. E) qualitative research. Answer: B Diff: 3 Page Ref: 70-71 Objective: 2 AACSB: Analytical Skills