The major benefits Eliza Roundtree will receive when opening her home-based
business is that it is in the convenience of her own home. She doesn’t have to travel
to get to work. She can get the business up and running quickly and cheaply. She
can still send time with her children. She is her own boss. She will also save time and
money that is usually spent on daily commuting. She can have a say when she
wants to be open and closed.
Question 3
How could Roundtree use technology to help
operate a home-based business?
If Eliza Roundtree was to use technology it would help operate her home-based business. She could
use her laptop, tablet or even phone to communicate with customers. She could also use that
technology to make order for her business, or for customers to make orders through her. She could
also have a texting club that would allow customers to be aware of what sales or promotions that are
going on. She could also e-mail her customers. These are all ways to promote her home-based
business.

Question 1
What are the major advantages that Schragger
enjoyed as the result of having this most unique site?
Since Schragger has an unique site, the major advantages are allowing the new venture to compete
with bigger business on a more level playing field, this expands his business into a new level, there
is not another business like his out there, and
the business is convenient to those who are construction workers.
Question 2
What major disadvantages and special challenges
did the company likely run into as a result of this towering
location?
This disadvantages and special challenges Schragger will face with his new and unique site is
finding an insurance company that will cover his crane, the ordinances and permits the town may
have for his company and crane, and there may be laws against his idea.
Question 3
Do you think it was a good idea for Schragger to
locate a SUBWAY franchise in this way? What other uncommon
locations can you think of that small businesses have used or
are using to their advantage?
Schragger’s idea to locate a SUBWAY franchise into an operating crane delivery is a great and
unique idea. The idea may sound a little better and easier than to make it actually happen. Since
there is nothing like it, it may be wonderful. But the fact that there isn’t a delivery crane already may
say something. May say that is not possible to create. A lot of businesses are turning to delivery
trucks. Also some businesses have trucks that sell the merchandise from there and travel all over. All
are great ways to promote your business.

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- Fall '16
- Coach Crump
- Business, Macroeconomics, Entrepreneurship, Lovin, Brian Lovin, kollection