open view, then the fact that it takes place in a cold environmental setting only further exaggerates the loneliness, as well as mysterious that the movie trailer portrays.Now, when it comes to how this trailer draws in its audience through suspense or action, that is when the idea of spectacle comes in.
Spectacle is a huge key with commercials in general, but especially in movie trailers involving a lot of action. Spectacle itself, when referring to a production of some sort, is the extraeye-popping details that aid in capturing the interest of the viewer, or the audience.In “The Revenant” trailer, most of what makes the audience want to see the movie is the action and suspense. They both manage to ease their growth in intensity throughout the trailer, leaving the audience in awe at the very end. One specific example of how action is used to captivate the audience takes place when the trailer shows the main character fighting a bear. During this scene,they show him, Leonardo DiCaprio, in the woods by himself, with no sound included, and it seems peaceful. The mood quickly takes a turn when a feeling of suspense creeps in, letting the viewers know that he is not alone. Eventually, he turns around and you see the bear charge at himalmost instantly. As this scene progresses, the trailer begins to blackout in between moments of the fight, making sure to only show parts where the main character is directly fighting the bear back. This was definitely one of the biggest parts of the trailer because it not only leaves you in shock and amazement, but further keeps you wondering how that scene eventually plays out..Themain reaction that the creators of this trailer want you, as the audience, to have is this look of slight terror, yet amazement on your face, or else why would they show him fighting a bear?The whole point of adding this part of the movie in the trailer was to utilize this huge spectacle as a way to grasp the audience's fascination and curiosity that only viewing the film would be able to answer. Another use of spectacle that was placed in the trailer would be when the main character was riding on a horse and both the man and the horse fall off of a cliff. The suspense of this clip is apparent because it’s not just that he is riding on a horse, but that it feels as if he is running away from something. The way the pace of the scene grows further and further intense, as well as the fact that they both intentionally head off of a cliff leads the audience to believe that there is
something else taking place in this scene, however they are still left wondering what it is. This was also an important piece of spectacle because not only does it put a sense of thrill in the audience, but it also manages to, implicitly, link back to the whole meaning of the word “revenant,” which just so happens to be the title.Although much of the trailers’ tactics on persuading the audience come from this idea of spectacle, a lot of it also comes from the use of pathos. The fact that the movie is using a very