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5. Previous Clients spreading the word alreadyHow will you prevent threats?1. Competitors are next door2. Council licensing fees3. Copied Workouts4. Unhappy Customers5. Mystery Shoppers20
BUS12 BusinessAssignment v1.10 (2017/03/23)Your competitors • We rate against our competitors for value for money, customer service, convenience and quality by assuring we are the most professional and have a medial price range with great deals• We can improve the company on what our competitors offer by matching what they offer and doing a deal to make the offer better for the clients and providing alternative programs.• Every other solo Personal trainer is selling this product/service similar in our local community.• What price is your competitor’s product/service? Prices range from $40-$80 a session