And continuously extending the product line of the

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and continuously extending the product line of the Mini.
References Multiple Choice Learning Objective: 05-03 The pitfalls managers must avoid in striving to attain generic strategies. Difficulty: 1 Easy Learning Objective: 05-04 How firms can effectively combine the generic strategies of overall cost leadership and differentiation.
11. Award: 10.00 points As discussed in the case, how many different models of the Mini are now available?
References Multiple Choice Learning Objective: 05-03 The pitfalls managers must avoid in striving to attain generic strategies. Difficulty: 1 Easy Learning Objective: 05-04 How firms can effectively combine the generic strategies of overall cost leadership and differentiation.
12. Award: 10.00 points The three generic strategies presented by Michael Porter can be shown on two dimensions:
13. Award: 10.00 points

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