MARKETING IN BUSINESS 4 Storytelling and stories are also important in the

Marketing in business 4 storytelling and stories are

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MARKETING IN BUSINESS 4 Storytelling and stories are also important in the profitability of a business. It is undeniable that if you cannot talk about your brand, then you cannot sell it. Stories help you capture the attention of your customers which ensures that you are more successful in sales. You readily engage your customers with stories which could turn them into loyalists. Purposeful storytelling capture, motivate and win over customers. This assignment helps to reinforce the thoughts that I have held for long about marketing. I have always thought that the customer should be the priority in any marketing activity. Most firms and companies have forgotten about the people, and this has had some negative impacts. Other companies, however, have seen their values skyrocket within a very short time because they engaged their customers better. Understand your customers, know what they want, build an idea around what they want and your company is destined for success.
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MARKETING IN BUSINESS 5 References Jiwa, B. (2015). Brand story. The Storytelling [Online]. Marketing is Not a Department. (2018). YouTube. Retrieved from .
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