F11-097 - Nguyen Ba Vinh.v.1.1.docx

This advantage of this structure is that the

This preview shows page 21 - 23 out of 33 pages.

the structure of Vietinbank. This advantage of this structure is that the employees are grouped by skill sets and functions, allowing them to focus their collective energy into the role of a department. Beside, the weakness of this structure presents is lack of inter departmental communication with most problems and discussions taking place at the managerial level between the individual departments. 3.2 Critically analyse the interrelationship between various functions within Vietinbank and how they are interconnected to organizational objectives and structure of Vietinbank. Marketing department is interconnected with Finance department to ensure that have enough budget to meet the needs for promotion, research and distribution. Marketing is strategic discipline that is the foundation for most of business operations and is a necessary part of firm strategy as communicated in plan of company. Beside, Finance plays an importance role in keeping and increasing the invented money through sound financial policies and programs. Marketing department will need to interconnect with the Human resource management to make sure that appropriate skills and qualifications are applied to research and develop
Image of page 21

Subscribe to view the full document.

new product. Creating an ambitious and competent sales team. Human resources management will have mission to recruit and training needs from across the organization. It will have to balance its obligations to market to those who come to other departments. Customer service is greatly integrated into marketing. Because marketing include the process of exchange, customer satisfaction and marketing concept. Customer service is designed to enhance the level of customer satisfaction. From that, Create opportunities to improve profitability for the business. II. Human resource management 4.1 Purpose of Human resource function Human resource management (HRM) can be defined as a strategic, integrated and coherent approach to the employment, development and well-being of the people working in organizations(Armstrong and Taylor, 2014). Support the organization in achieving its objectives by developing and implementing human resource (HR) strategies that are integrated with the business strategy (strategic HRM) (Armstrong and Taylor, 2014). devote to the progress of a high- performance culture make sure that the company has gifted, skillfull employees, build a friendly employment relationship between managements and staff and reliance Encourage the application of an ethical approach to people management(O R iordan, 2017). 4.1. Key Roles and Responsibilities of Human Resource Function
Image of page 22
Modern HRM comprises the following functions: Recruitment: Attracting employment applications from number, type and caliber of people required by the human resource plan (Armstrong and Taylor, 2014).
Image of page 23
You've reached the end of this preview.

{[ snackBarMessage ]}

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern