The company will offer promotions for purchasing the

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The company will offer promotions for purchasing the Apple 5G Wi-Fi system to consumers and businesses seeking to purchase iPhones, iPads, iMacs, and MacBook products. Advertisements will feature simplistic designs, highlighting the use of Apple products with the Apple 5G Wi-Fi System. This fits into Apple’s current marketing strategy. As stated by Forbes, “The popularity of Apple’s products is largely due to their simplicity and intuitiveness, making them accessible not only to tech-savvy consumers, but also to kids and seniors. (DeMers 2014)” The Apple 5G Wi-Fi System’s advertising campaign will follow suit with the company’s overall marketing strategy. Intersection of the Two Strategies
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For Apple, intersecting the corporate strategy and the marketing strategy will be simplistic and intuitive. Once Apple launches the product as 5G Wireless infrastructure begins to be completed, the company will feature the product as an enhancement for its existing flagship product lines. Similar to the company’s wearable technology products, the Apple 5G Wi-Fi
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