Social psch objectives-CH 8

When a situation is highly ambiguous and people begin

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When a situation is highly ambiguous and people begin to believe they know what is happening, the will even reinterpret potentially disconfirming evidence so that it fits their definition of the situation. EX. War of the Worlds broadcast, Tennessee high school psychogenic illness outbreak Mass media has the power to quickly squash the uprisings of contagion by introducing more logical explanations for ambiguous events 5. Describe three conditions that make people more likely to conform to  informational social influence. When the situation is ambiguous When the situation is a crisis When other people are experts 6. Identify the steps people can take to determine whether other people provide  accurate information and to resist other people’s information when it is  inaccurate. Discuss the relationship between one’s interpretation of reality  and one’s decision to conform to informational social influence.
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7. Identify the motivation underlying normative social influence. Define and give  examples of social norms. Social norms- the implicit or explicit rules a group has for the acceptable  behaviors, values, and beliefs of its memebers. We conform to social influence so we will be liked and accepted by other  people because we are by nature a social species.  Groups have certain  expectations about how the group members should behave, and members  in good standing conform to these rules.  Members who do not are  perceived as different, difficult, and eventually deviant. Ex: maintaining eye contact, refusing to ask what the group asks someone  to do, throwing trash away 8. Describe Asch’s (1956) experiment. Identify how the situation in Asch’s  experiment differed from the situation in Sherif’s experiment. Describe the  basic findings of Asch’s experiment. Explain why these findings were  surprising. In Asch’s experiment participants were asked to judge which of 3 lines is the same length as an example line shown to the entire group. Confederates in the group answered incorrectly about the length of the line causing 1/3 of participants to conform and give the wrong answer about the line. This was different from Sherif’s study because it was very obvious which choice was the right one (98% of people made the right decision by themselves.) People didn’t want to choose the right line because they were afraid of making the other members of the group angry or make themselves look strange.
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