As graduation begins to approach it is essential that

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discover my own artistic abilities. As graduation begins to approach it is essential that I formulate and execute a plan for the job search ahead. I hope to incorporate my Public Relations and business education, professional experience, personal growth, and self education with what I have learned already in life, to direct me towards beginning a career as a Public Relations specialist. After graduation I aim to continue to live in Texas, preferably Central Texas. My goal is to acquire a job within six months of graduation; beginning my job search in January 2014 would be sensible so that I have a secured job immediately after graduation. Problem Statement I need to develop a calculated plan that utilizes the creative marketing mediums I have explored, and implements the necessary steps towards obtaining a job in the Texas public relations job market. Devising this plan is essential locating an employer, because without an organized plan searching for a job after graduation would be unnecessarily taxing on my mental health. By creating this plan that emphasizes my personal strengths and weaknesses I will improve my
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5 ability to flourish in the job hunt and interview process. Additionally by creating and examining alternatives within this plan I will be educated on what it takes to achieve my professional goals, and be prepared for when I have to utilize this plan come graduation. Situation Analysis This portion examines my personal SWOT: strengths and weaknesses, plus the external threats and opportunities that I will undeniably face once I become a graduate. Strengths I possess many skills that I consider strengths, however, I have established four in particular that accent my professional abilities the best. These strengths are in no particular order, and have no weight compared to the others; they equally bring attention to the marketing and public relations skills I have collected that make me a marketable graduate. These four skills that make me distinct from other college graduates are: the ability to learn quickly, listening well, writing creatively and for a structured purpose, and reading. Learning My ability to learn quickly allows me to gather and process information in a timely manner and process that into my own understanding of the situation or information. This skill has helped to alleviate some of the strains of college life because it grants me the capability to teach myself directly from the book if necessary, in addition to cutting study time in half due to the fact that I can process the information quickly and store it for future reference. By utilizing this skill in the job market I will be able to simply adapt to the new demands of a career versus the demands of my college career. Listening In addition to learning allowing me to gather information, my effectiveness in listening allows me to collect further data; furthermore it grants me effective problem solving skills. By listening closely to instructions I can easily amount to new tasks, which conjoins with my skill of learning: both allow me to adapt well. Moreover, listening well is a substantial tool in problem
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