Appexchange there are millions of companies lurking

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AppExchange. There are millions of companies lurking in those free distribution channels waiting for you to buy them. You just need to know how to look. More on this on this page . Free apps and web extensions are perfect buys for beginners. They hit all of these criteria and you can usually get them for little money because the owners aren’t making substantial income off them. (Hello, The Top Inbox and SndLatr.) Another bonus: the owners are often individuals or tiny companies that built the software as a side project. Because the asset is not their main focus, they’re more likely to let it go. So, my basic strategy, step-by-step: 1. Buy free digital properties with a big user base. 2. Hire a Toptal developer to put up a pay wall that appears after someone uses the product a certain number of times. 3. Reinvest the revenue back into the company as needed. Also use the income from this business to buy other companies (and to fill my pockets!).
Sound too simple? It is. The only reason everyone isn’t doing this is because they haven’t thought of it, or they think it’s more complicated than it is. Keep reading—I’ll unpack my approach in greater detail and show you how I did it with The Top Inbox. A PEEK AT MY MONTHLY REVENUE STREAMS I want you to see the ways I make money so you can get a clear understanding of how diversified I am. My income sources range from food trucks to hostels to software companies. But the trick lies in one key word: momentum. Don’t get lost in all my revenue streams and try to copy them all immediately. Focus on getting one thing going, then use the momentum from that to start diversifying into others. That way you’re not using your own money. You’re using cash you’ve generated from things in which you invested an initial $500. Here are some things that I invested very little in to start and that are now printing money for me: Real estate: $1,600/month GetLatka.com database: $50K+/month eTools: $10K/month TopInbox/SndLatr: $6K/month Airbnb: $2K/month Helping my friends buy/sell software companies via retainers: $50K+/month Hostel dividends: $800/month Royalties on food truck: $800/month Royalties on meal prep service: $800/month Podcast sponsorships: $50K+/month Reality show on Facebook: $20K+/month LOOK IN THESE THREE PLACES TO FIND A COMPANY TO BUY In his book Zero to One, Peter Thiel talks about how important it is to launch a company that has a monopoly. He means you want a Google—a company so good at what it does that no others can compete with it. It owns the market. We’d all love that, but those companies are hard to find and hard to buy. But what’s close, and much easier to acquire, is a company that has a monopoly over a distribution channel. That’s the number one thing I look for when analyzing a business to take over. The Top Inbox (originally called Mail2Cloud) and SndLatr are perfect examples of this.

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