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Christine christine has a small jewelry business

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33) [Christine] Christine has a small jewelry business. There is lots of competition in this category, soshe needs to get the word out about her products. She is unsure how much money to allocate tomarketing, so she examines how much revenue her company made last year and chooses to reinvesta tenth of it in this years' marketing efforts. Which budgeting process is Christine using?A) optimizationB) objective & taskC) competitive parityD) affordableE) percentage of sales
34) [competency] An organization's competencies include all of the followingexceptwhich?
35) [scrambled] Scrambled merchandising refers to
36) [Italian] Italian Gator currently has sales of $750,000 and cost of goods sold of $500,000. Industrysales are at $2,500,000 and total industry marketing effort is $300,000. Suppose Italian Gator wantsto expand its market share by 1 share point. Using share point analysis, determine the additionalmarketing effort required and if it is expected to be worth it to pursue the additional market share.
MAR 3023EXAM 3 FORM AFALL 201937) [hair] Many cosmetology schools allow their advanced students to style hair for "real-world" clientsfor a reduced fee. The students benefit from the experience, the clients get a less expensive haircut,and the school is able to provide students with additional training without it costing anything; infact, they even profit from it. This is an example ofA) value pricing.B) societal pricing.C) revenue sharing.D) cost-assist pricing.E) barter.
38) [price] All of the following are alternate names for priceexceptwhich?
39) [total] Total logistics cost refers to

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