Or the demeanor that incorporates our true feelings

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or the demeanor that incorporates our true feelings and beliefs - embarrassment or a state that occurs when we realize our act has failed - face-saving work is the action we undertake when we are embarrassed -humor, anger, or retreat -in order to get ahead in the work place Wayne and Liden showed successful impression management included - demographic similarity – shared characteristics such as race, gender, or age - supervisor-focused management – techniques that involved flattering your boss and agreeing with his or her opinion or avoiding disagreement - self-focused management – techniques that include acting modest about your accomplishments, boasting occasionally about your successes -the Thomas Theorem -the Thomas theorem says that “if men define situations as real, they are real in their consequences” -this statement describes the social construction of reality -the social creation of reality emphasizes personal power; however, it does not deny the importance of social structure -an example from the Thomas Theorem -white workers are more apt to view success as a personal achievement and are less concerned with issues such as equal opportunities or affirmative action -African Americans also believe in the “American Dream,” but they are more likely to see obstacles that must be overcome in order to get there - functionalists ask how various elements of society fit together -each has a purpose or what Durkheim called “functional prerequisites” -the five primary tasks of society that create social structures are: -adaptation and replacement -orientation and socialization -production and economy -social order -unity and purpose - conflict theory focus on macro issues, so they study issues such as race, social class, and inequality
-examples that conflict theorists might study include the subordination of the Native Americans in the US, racial inequality and class inequality -whites dominated various Native American cultures, they generally did so out of a desire to control land and gain wealth
CHAPTER FIVE -in Consuming Kids: Protecting our Children from the Onslaught of Marketing & Advertising , Susan Linn looks at the role of media and advertising on the life of a child - socialization is defined as the process that teaches the norms, values, and other aspects of the culture to new group members - primary socialization is socialization that occurs during childhood - secondary socialization is socialization that continues throughout life - nature – the belief that genetic and biological heredity are the primary causes of human behaviors - nurture –the belief that the way in which we think, feel, and behave are the results of our environment -pure nature theorists believe that the genes we get from our parents at conception are the primary causes of human behavior - nurture theorists, on the other hand, propose that the environment influences the way we think, feel, and behave – socialization molds us - blended view -Paul Erhlich (2000), supports a blended point of view; he proposes that human behavior results from the

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