Offload intensive computation from DW Introduction to Analytics and Big Data

Offload intensive computation from dw introduction to

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Offload intensive computation from DW
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Introduction to Analytics and Big Data – Hadoop © 2012 Storage Networking Industry Association. All Rights Reserved. Sentiment Analysis Sentiment Analysis Hadoop used frequently to monitor what customers think of company’s products or services Data loaded from social media sources (Twitter, blogs, Facebook, emails, chats, etc.) into Hadoop cluster Map/Reduce jobs run continuously to identify sentiment (i.e., Acme Company’s rates are “ outrageous” or “rip off” ) Negative/positive comments can be acted upon (special offer, coupon, etc.) Why Hadoop Social media/web data is unstructured Amount of data is immense New data sources arise weekly
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Introduction to Analytics and Big Data – Hadoop © 2012 Storage Networking Industry Association. All Rights Reserved. Resources to enable the Big Data Conversation World Economic Forum: “Personal Data: The Emergence of a New Asset Class” 2011 McKinsey Global Institute: Big Data: The next frontier for innovation, competition, and productivity Big Data: Harnessing a game-changing asset IDC: 2011 Digital Universe Study: Extracting Value from Chaos The Economist: Data, Data Everywhere Data Science Revealed: A Data-Driven Glimpse into the Burgeoning New Field O’Reilly – What is Data Science? O’Reilly – Building Data Science Teams? O’Reilly – Data for the public good Obama Administration “Big Data Research and Development Initiative.”
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Introduction to Analytics and Big Data – Hadoop © 2012 Storage Networking Industry Association. All Rights Reserved. Q&A / Feedback Please send any questions or comments on this presentation to the SNIA at this address: [email protected] 47 Many thanks to the following individuals for their contributions to this tutorial. SNIA Education Committee Denis Guyadeen Rob Peglar
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