Question 121 out of 1 pointsDuring the _____ phase of the marketing concept, businesses found that they must first determine what customers want and then produceit, rather than making the products first and then trying to persuade customers that they need them. Selected Answer:market
orientationAnswers:market orientationdemand orientationtrade orientationsales orientationproduction orientation Question 131 out of 1 pointsThirst Tip, a beverage manufacturing company, has placed its products strategically in areas where the population density is high. The segmentation done by Thirst Tip is an example of _____ segmentation. Question 141 out of 1 pointsFerava Inc. is a company that markets its products—luxury wristwatches—exclusivelyto high-income individuals and celebrities. Thus, high-income individuals and celebrities are most likely Ferava Inc.'s _____.
Question 15 1 out of 1 points Which of the following is a nonmonetary cost associated with purchasing a car? Question 161 out of 1 pointsDue to the increasing purchasing power and per capita income of the population of United Nombavia, True Couture Inc. decided to launch itspremium line of clothing and bags in the country. Which of the following environmental forces primarily influenced True Couture Inc.'sdecision? Selected Answer:Economic forcesAnswers:Technological forcesReligious forcesLegal forcesEconomic forces
Political forces Question 171 out of 1 pointsGear Power Inc., an automobile company, manufactures different cars for different market segments. It markets its SUVs for customers who live in the mountains, sedans for customers in the coastal plains, and smaller hatchback cars for those in big cities. In this scenario, Gear Power Inc. is primarily using _____ variables of market segmentation.
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- Fall '16
- carey winset
- Business, Marketing, Kemmen Foods