2 as explained in our 2002 environmental report we

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2 As explained in our 2002 Environmental Report, we measure concentrate and beverage base production by using an internal measure known as a Standard Unit of Concentrate. Please see endnote #30 at .
21 2004 environmental report 3-Year Trend Average Water Use (liters of water per liter of product ) 3.12 2.90 2.72 2002 2003 2004 Why It Matters Water is essential for life, and water scarcity is fast becoming one of the world’s most pressing global challenges. While the amount of water in the world is finite, during the past century, the world’s population has tripled and water use has increased six times. A third of the world’s population already lives under water-stressed condi- tions, and it is predicted that this fi gure will rise to two-thirds by 2025. Water our environmental performance and programs 2004 Average Water Use 2.72 liters of water per liter of product 2004 Estimated Systemwide Water Use 283 billion liters of water Clean water supplies and sanitation remain major problems in many parts of the world, with 20 percent of the global population lacking access to safe drinking water. Lack of clean water contributes to disease, food insecurity and the inability to generate income. As an important element in the United Nations’ (UN’s) strategy for reducing global poverty, the UN Millennium Development Goals set the target of reducing by half the number of people without access to safe water and sanitation by 2015. Although most fresh water is used for agricultural purposes, industries do use a signifi cant amount of water. Water is a shared resource that we need to use responsibly, and the private sector has an important role to play. Water and Our Business: The Coca-Cola Company is a hydration company. Without water, we have no business. It is the main ingredient in all of our beverages and is itself an important and growing product category. As stated in the Company’s Manifesto for Growth : “Water is the lifeblood of The Coca-Cola Company. We have the responsibility and the opportunity to invest in the sustainability of this critical resource, and doing so will produce real benefi ts for both the Company and the wider world.” In fulfi llment of this vision, we are committed to accomplishing the following: being the most efficient industrial water user among peer companies; help to enable access to clean drinking water in underserved communities where we operate; support the protection of watersheds in water-stressed communities where we operate; helping mobilize the international community around water challenges. Since our business depends on access to water, water scarcity is a major risk to the sustainable growth of our business, potentially increasing costs and jeopardizing our ability to operate. Our 2004 Annual Report on Form 10-K lists water quality and quantity as one of our business risks, stating that this vital ingredient is “… a limited natural resource facing unprecedented challenges from over-exploitation, increasing pollution and poor management.”
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