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21.Which of the following statements about graphic rating scales is true?A. They are a type of comparative rating scales.B. They are recommended for use with adults only.C. They cannot be used to collect emotional data.D. They do not contain narrative descriptors.22.They use a scaling descriptor format.Difficulty: MediumPage: 17522.Rank-order rating scales:23.can collect more than ordinal data structures, helping the researcher to learn about the intensityor reasoning of the respondents.D. present the respondent with some type of descriptive graphic continuum as the set of possible raw responses to a given question.24.allow respondents to compare their responses against that of others.Answer: BDifficulty: EasyPage: 17623.
Which of the following types of scales typically requires the respondent to allocate a given number of points, usually 100, among each separate attribute or feature relative to all the other listed ones?
24.Nominal scales25.Rank-order scales26.Constant-sum scales27.Graphic rating scales28.Behavioral intention scalesDifficulty: EasyPage: 17624.The difference between a single-item scale and a multiple-item scale is that a:25.single-item scale involves collecting data about only one attribute of the object being investigated.26.multiple-item scale is a type of nominal scale.27.single-item scale simultaneously collects data on several attributes of a construct.28.single-item scale provides more than one possible response to its respondents.29.multiple-item scale cannot collect ordinal data.Difficulty: MediumPage: 17825.Which of the following statements is true regarding the various scale measurement issues?
26.The goal of the construct development process is to precisely identify and define what is to be measured.Answer: TrueDifficulty: MediumPage: 15927.At the heart of construct development is the need to determine exactly what is to be measured.Answer: TrueDifficulty: MediumPage: 16128.A feature is an abstract construct if it can be directly measured using physical characteristics.Answer: FalseDifficulty: EasyPage: 16129.A nominal scale enables respondents to express relative magnitude between the answers to a question and responses can be rank-ordered in a hierarchical pattern.