Which of the following is not an example of an

11. Which of the following is NOT an example of an opportunity for the firm?
A. Identification of a previously overlooked market segment
B. Improved buyer or supplier relationships
C. Positive changes in regulatory circumstances
D. Strong reputation and image with a key demographic
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12. A(n) ______ is a resource or capability controlled by or available to a firm that gives it an
advantage relative to its competitors in meeting the needs of the customers it serves.
13. A(n) _______ is a limitation or deficiency in one or more of a firm's resources or
capabilities relative to its competitors that creates a disadvantage in effectively meeting
customer needs.
14. Consider e-Pixels, a company that produces miniature digital video cameras that feature
easy downloads and uplinks to computers. Which of the following represents a potential
strength for the firm?
15. According to a SWOT analysis diagram, what strategy does Cell 1 support?
A. Aggressive
B. Turnaround
C. Defensive
D. Diversification
16. The cells on the bottom of the SWOT diagram are both characterized by:
Strategic Management # Pascasarjana Undiknas # Prof. GSD # Test - Chapter 6 # Page 3

17. Which cell in the SWOT analysis diagram is the most favorable situation?
18. ________ represents the least favorable situation, with the firm facing major
environmental threats from a weak resource position.
19. Which cell supports a turnaround-oriented strategy?
A. Cell 2
B. Cell 3
C. Cell 4
D. Cell 1
20. Which of the following describes the situation for a firm in Cell 2?