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Which of the following is not an example of an

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11. Which of the following is NOT an example of an opportunity for the firm?A. Identification of a previously overlooked market segmentB. Improved buyer or supplier relationshipsC. Positive changes in regulatory circumstancesD. Strong reputation and image with a key demographic
Strategic Management#Pascasarjana Undiknas#Prof.GSD#Test - Chapter 6#Page2
12. A(n) ______ is a resource or capability controlled by or available to a firm that gives it anadvantage relative to its competitors in meeting the needs of the customers it serves.
13. A(n) _______ is a limitation or deficiency in one or more of a firm's resources orcapabilities relative to its competitors that creates a disadvantage in effectively meetingcustomer needs.
14. Consider e-Pixels, a company that produces miniature digital video cameras that featureeasy downloads and uplinks to computers. Which of the following represents a potentialstrength for the firm?
15. According to a SWOT analysis diagram, what strategy does Cell 1 support?A. AggressiveB. TurnaroundC. DefensiveD. Diversification
16. The cells on the bottom of the SWOT diagram are both characterized by:
Strategic Management#Pascasarjana Undiknas#Prof.GSD#Test - Chapter 6#Page3
17. Which cell in the SWOT analysis diagram is the most favorable situation?
18. ________ represents the least favorable situation, with the firm facing majorenvironmental threats from a weak resource position.
19. Which cell supports a turnaround-oriented strategy?A. Cell 2B. Cell 3C. Cell 4D. Cell 1
20. Which of the following describes the situation for a firm in Cell 2?

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Term
Spring
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Management, Pascasarjana Undiknas, Prof GSD

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