794_The.Definitive.Guide.to.Magento.pdf

When establishing a catalog price rule it is

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When establishing a catalog price rule it is important to know that if the today’s date falls within the from date and the to date, the rules are instantaneous so once you’ve applied a catalog price rule it will immediately affect any products the rules apply to.
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CHAPTER 4 THE ADMINISTRATION INTERFACE WALK-THROUGH 63 Note Customers have the ability to save products to their carts. If these products are modified by using the Catalog price rules, any saved items that have been modified will be removed from the customer’s carts. Customers will have to add the same products to their carts again before they can checkout. The Administration Interface: Promotions—Shopping Cart Price Rules Unlike catalog price rules, shopping cart rules only affect customers during the checkout process. There are two types of shopping cart price rules, those that require a coupon code and those that do not require a coupon code. If the Shopping Cart Price Rules requires a coupon code, the customer is required to enter the coupon during checkout. Otherwise, it will not take effect. The shopping Cart Price rules that do not require a coupon code will automatically take effect once a customer has added the specific required products to their carts (see Figure 4-32). Figure 4-32. Shopping Cart Price rules are designed to modify products and offer discounts to customers.
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CHAPTER 4 THE ADMINISTRATION INTERFACE WALK-THROUGH 64 The Administration Interface: Newsletter Newsletters are a great way to keep customers informed of sales, new products and other store news. Customers can choose to receive your newsletter when they register for an account on your site or you can manually subscriber customers by visiting the Customer Manage Customers. To send out newsletters from within your Magento interface, you need to make sure your SMTP settings (your mail settings) are correct. To review or make changes to your SMTP settings, visit System Configuration Advanced System. The Administration Interface: Newsletter—Newsletter Templates Before you can send a newsletter to your customers, you’ll need to build a Newsletter Template. Templates contain all required information to send a newsletter to customers. You’ll need to enter Template Name, Template Subject, Sender Name, and Sender email. The Template Content Newsletters can be sent as HTML, so you can paste the contents of the email into this section, as shown in Figure 4-33. Figure 4-33. Building a new Newsletter Template. Newsletter Templates must be built before newsletters can be sent to customers. Once you’ve built a newsletter template, it will be listed under the grid view. To send your newsletter to all current subscribers, you’ll need to select Queue Newsletter from the Actions drop down on the right. You will have to assign a date for the Newsletter to be sent out and you also have the ability to modify the Newsletter Template you built before you send it out (see Figure 4-34).
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CHAPTER 4 THE ADMINISTRATION INTERFACE WALK-THROUGH 65 Figure 4-34. All Newsletter Templates that have been created will be listed on the overview page.
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