Geographic Information System (GIS) is a computer based system that captures, stores,
manipulates, and then displays data as it is referenced spatially to the Earth by linking to
maps. This can help the user find the fastest route to the destination. This is a way to help
us locate businesses or services that we want to visit.
Data mining is performed by a user that wants to find a specific piece of information by
“mining” a data warehouse using decision trees and neural networks.
The 3 components of a DSS system is: 1. Model Management (apply the model), 2. Data
Management (select and process the appropriate data), and 3. Dialog Management
(facilitation of the user interface to the DSS).
The difference between a specific DSS and a DSS generator is that the DSS is the actual
application that supports the decision making process. Microsoft Excel is and example
where this spreadsheet can model financial statements for a specific part of the company.
A DSS generator is a system that shows a set of capabilities to build a specific type of DSS.
9

The 7Cs model for websites: 1. Context (provides functionality and aesthetic appearance), 2.
Content (text, pictures, sound), 3. Commerce (site’s capabilities), 4. Customization (tailored
capabilities), 5. Community (feelings of membership), 6. Communication (email, phone), and 7.
Connection (Web links to external sites).
Social media is a way for businesses to reach out to potential customers (B2C).
Online retailing allows e
‐
businesses to reach a global audience and reach those markets without
having an actual store front.
Dot
‐
com refers to online businesses where their entire customer base through an Internet website.
Bricks
‐
and
‐
clicks began being used in the 1990s where traditional store fronts that are traditional
retail companies began to use the Internet as an opportunity to increase their business. Intranet is
an internal website on a private network of the organization. The Intranet is organized and
maintained for the company's staff to access and get needed information and activities as an
example. An Extranet is also a private network that allows part on the company’s Intranet to be
shared with external partners, suppliers, and customers. B2C is business to customer e
‐
business
that uses electronic applications to carry out transactions and communication between the buyer
and the seller. B2B is business to business e
‐
business that also use electronic means to
communicate and transact business.
Multi
‐
channel capability is the ability of a business to market products to it’s customers though
more than one channel like the dot
‐
com, bricks and clicks, mail order catalogs, and others.
B2C applications over the Internet help reduce business cycle times for customers and suppliers,
helps decrease the cost of doing business, and improves the coordination across the business
partners.


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- Winter '20