The projected growth for this market is a slow yet steady kind of thing I call

The projected growth for this market is a slow yet

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cover that range. The projected growth for this market is a slow yet steady kind of thing. I call it that because yes there are other business in our area that offer wood décor and other hand made goods, but they have their own attractions in addition to that. From where I live, I would have to drive about 15-20 minutes away to the Red Barn Country Store to go shopping, so having my store in my home town is ideal because there is some space between locations. For the coffee shop I would have to drive 20-30 minutes away to get a cup of coffee from a chain store; example: Starbucks / Dunkin Donuts because that is the closest competition I would have because we don’t have any coffee shops in our area. Overall, I would have to say that there are three other companies that currently serve those target markets. For the craft store we have the Red Barn Country Store, and for the coffee shop we have Starbucks and Dunkin Donuts. But, on the other hand there is no physical store that offers both categories together under one roof. Company Overview . The Red Barn Country Store has home décor. They have a mass production of their items and not all other them are handmade. They have a label on those that are handmade. They have attractions like “ In Store and Online Shopping, The Kids Corner, Red Barn Hayrides, Farm Animal Experience, Arts and Crafts Night, The Loft Private Party Events, Family Atmosphere, Play & Picnic Area.” (RedBarnCountryStore, 2018) While Starbucks and
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  • Summer '16
  • Red Barn Country Store

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