The future for silicon valley next wave convergence

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The Future for Silicon Valley Next Wave: Convergence of bio-, info-, and nanotechnology Assets: Entrepreneurial Culture & Habitat; Abundant Capital; Densely-Networked Skilled Labor Pool; Stanford University (e.g., Center for BioSciences & BioEngineering; and Office of Technology Licensing)
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Stanford Case Studies Presentation by Jon Sandelin Stanford University Office of Technology Licensing [email protected]
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Some Stanford Case Studies 1970 WYLBUR $1Million 1971 FM Sound Synthesis $23M Inventor: Professor John Chowning, Department Of Music 1974 Genetic Engineering $255Million Inventors: Professor Stanley Cohen (Stanford Genetics Dept) & Professor Herbert Boyer (UCSF) 1996 Google $336Million Inventors: Graduate Students Larry Page and Sergey Brin, Computer Science Department
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The Wylbur Story The Beginnings - 1970 The Company Visit - 1971 The Threatening Letter - 1972 OTL to the Rescue: Registration of Copyright and Trademark A Happy Ending: A very successful licensing arrangement
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Wylbur Licensing History 1972-1976: Non-exclusive Site Licenses for one time fee of $2,000 1976: Exclusive Software Distribution Agreement with On-Line Business Systems (OBS); 15% royalty on sales of Wylbur (Stanford can still distribute Wylbur to education institutions); Amendment 1 changed to 15% 1st $250k, then 20% to $350k, then 25%; Amendment 2 added 6% royalty on service/maintenance fees 1982: Revised Agreement with OBS with royalties of: 7.5% for 1st $700k; 10% to $1M; 12.5% to 1.25M; 20% thereafter 1983: Addition Trademark Licensing Agreement with OBS allowing use of Wylbur trademark for added 1% royalty 1994: Royalties end; Product is out-dated; Total royalties of just under $1M
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FM Sound Synthesis 1971/73: Marketed in U.S. No one interested 1974: Meetings with Yamaha in L.A. & Japan; Yamaha Engineer (Mr. Ishimura) predicts product in 10 years; Letter Agreement signed 3/75: Exclusive License Agreement signed for sale of musical instruments 5/75: Patent Application Filed (issued 4/77 and expired 4/94) 5/81: Replacement Agreement Signed (after 5 amendments to initial Agreement) to now include royalties on sales of computer chips
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FM Sound Synthesis(2) 1984 Yamaha DX Series of Sound Synthesis Keyboards Introduced: Very successful product line 1980s: Sound Generation Chips for PCs 1990s: Mr. Ishimura becomes President of Yamaha 1994: Patent Expires; Royalties end Today: Musical tones in cell phones use FM Sound Synthesis technology disclosed in 1971
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FM Sound Synthesis Royalty Income 0 0.5 1 1.5 2 2.5 3 3.5 4 4.5 5 1990 1992 1994 Royalties in Millions USD
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Genetic Engineering 11/72: Meeting in Hawaii Restaurant 3/73: Successful Results 11/73: Publication of Results (Establishes Patent Bar Date of 11/74) 5/74 Newspaper article on genetic engineering forwarded to Niels Reimers; He meets with inventors who do not wish to file for a patent 6/74 - 11/74: Inventors agree to a patent; then must obtain ownership rights from research sponsors
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Genetic Engineering(2) 11/74: Process Patent Application Filed (Issued 12/2/80 and expired 12/2/97; Open Patent Prosecution; Two Continuation Applications later filed on Products 12/74:
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