a True b False 25 points QUESTION 31 Which of the following is not a criterion

A true b false 25 points question 31 which of the

This preview shows page 11 - 14 out of 14 pages.

a. True b. False 2.5 points QUESTION 31 Which of the following is not a criterion of global market segmentation? a. Economic development b. Age and family size c. Lifestyle d. Language 2.5 points QUESTION 32 Which of the following is not a consumer factor that marketers should analyze before entering into foreign market?
Image of page 11
a. Population density b. Consumption patterns c. Psychological characteristics d. Cultural criteria 2.5 points QUESTION 33 Zara tends to work best in less developed retail economics. True False 2.5 points QUESTION 34 Which of the following statement is not a global consumer demand for global brand? a. Japanese younger consumers prefer low price of global brand. b. Consumers in India want to have same product style as U.S. market. c. China is a market for designer brands expansion. d. Fashion is becoming great thing in China. 2.5 points QUESTION 35 This industry is number one source of foreign exchange earnings for the United States. a. Information technology b. Apparel industry c. Automobile d. Tourism
Image of page 12
2.5 points QUESTION 36 Which of the following is the number one activity of Canadian tourists do in U.S.? a. Shopping b. Participating in cultural performance c. Sightseeing d. Participating in festivals and fairs 2.5 points QUESTION 37 Which of the following brand is not an example of lifestyle brand? a. Ralph Lauren b. Missoni c. Coach d. Versace 2.5 points QUESTION 38 Non-tariff barriers contain a. Product quality b. Promotion c. Price d. Quota 2.5 points QUESTION 39
Image of page 13
Which of the following is not a reason why apparel retailers pay special attention to global expansion? a. Domestic market saturation b. Global consumer demands for global image brand c. Outsourcing for price competition d. To improve product quality 2.5 points QUESTION 40 Members of Association of Southeast Asian Nations has been hampered by governmental inexperience, undeveloped resources, labor problems, and chronic product shortages. True False
Image of page 14

You've reached the end of your free preview.

Want to read all 14 pages?

What students are saying

  • Left Quote Icon

    As a current student on this bumpy collegiate pathway, I stumbled upon Course Hero, where I can find study resources for nearly all my courses, get online help from tutors 24/7, and even share my old projects, papers, and lecture notes with other students.

    Student Picture

    Kiran Temple University Fox School of Business ‘17, Course Hero Intern

  • Left Quote Icon

    I cannot even describe how much Course Hero helped me this summer. It’s truly become something I can always rely on and help me. In the end, I was not only able to survive summer classes, but I was able to thrive thanks to Course Hero.

    Student Picture

    Dana University of Pennsylvania ‘17, Course Hero Intern

  • Left Quote Icon

    The ability to access any university’s resources through Course Hero proved invaluable in my case. I was behind on Tulane coursework and actually used UCLA’s materials to help me move forward and get everything together on time.

    Student Picture

    Jill Tulane University ‘16, Course Hero Intern

Stuck? We have tutors online 24/7 who can help you get unstuck.
A+ icon
Ask Expert Tutors You can ask You can ask You can ask (will expire )
Answers in as fast as 15 minutes