organization beholds and the efforts towards developing competence for future will have direct impact on the strategy of the firm (Itami & Numagami, 1992). In technology, everything happens so fast. Just over three years ago, Blackberry was leading the world of Smartphone’s and now the company is facing towards an uncertain future in the competitive landscape of mobile devices (Ang, Tekwani, & Wang, 2012). BlackBerry (formally RIM) who a few years ago was the undisputed leader in smartphone’s and mobile devices with permanent connection to the internet is now in serious trouble. Their devices do not totally convincing, do not sell enough,
have lost a large percentage of market share but above all seem to have ceased to be relevant (Zielińskia, & Zieliński, 2013). The open field of study by the firm’s Resource-Based approach (Resource Based View - RBV), which proposes to enhance the internal attributes of the company as a source of sustainable competitive advantage, has been elaborated by Foss (1998). From the perspective of Foss, firms are seen as a set of features that underlie the growth strategies launched by entrepreneurs. Although these concepts have been proposed in the late 1950s, it was only in the mid-1980s that were actually seen as a strategic alternative for companies. Foss and Knudsen (2003), proposed an evolutionary view, which influenced the whole neo-Schumpeterian thought, revaluing the contributions of scholars on competitive advantage thus far.
You've reached the end of your free preview.
Want to read all 4 pages?
- Summer '17
- Foss, competence building