34178 340 353 121 43 supporting facilities 31963 279

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3.4178 34.0 35.3 12.1 4.3 Supporting facilities 3.1963 27.9 42.0 17.4 4.1 Handling of complains 3.3925 34.1 36.8 11.6 4.6 Recreational facilities Score Satisfy Fair Dissat v. dissat. Factor Table 5-11 Summary of the scores of the attributes under the ‘customer satisfaction’ criteria
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126 5.1.6 Financial Competency Figure 5.5 graphically represents the competitive performance of Company A in the ‗financial competency‘ factor. As summarised in Table 5.13, Company A performs acceptably in ‗financing capabilities‘ (Company A score: 0.3265; reasonable score: 0.3567; maximum score: 0.4253) and the ‗capability of capital growth‘ (Company A score: 0.3149; reasonable score: 0.2652; maximum score: 0.3718). This means the company A has high level of capital growth, which might be explained by the good operation performance of sale as China real estate market increasing dramatically Table 5.13 further tabulates the score of Company A in each of the competitive attributes under the ‗financial competency‘ factor. Company A scored well in ‗average debt rate‘ (1.6), ‗ annual growth rate of the share price (1.5), ‗ annual growth 0.4253 0.3567 0.3265 0.3718 0.2652 0.3149 0.000 0.050 0.100 0.150 0.200 0.250 0.300 0.350 0.400 0.450 Financing Capabilities Capital Growth Maxi. score Reasonable score Company A Figure 5-5 Comparison of competitive attribute scores of Company A in the ‘financial competency’ factor
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127 rate of profit tax (1.4), ‗a nnual growth rate of capital asset‘ (1.3538) and ‗average ROI (1.3235). However, it also scored low on a number of attributes: including: level of understanding of the financial system‘ (0.9167), ‗average asset return rate‘ (0.8750), ‗sources and channels of corporate financing‘ (0.8571), ‗acquisition of land loan‘ (0.8400) and ‗the total number of financing institutes‘ (0.7857). 0.7857 17 0.8400 Loan for land acquisition 16 0.8571 Channels of corporate financing 15 0.8750 Capital gain rate 14 0.9167 Understanding of financial system 13 1.0000 Bad debt (average) 12 1.0000 Creditability offered by banks 11 1.0526 Profit growth rate (average) 10 1.1000 Net capital profit 9 1.1250 Cash flow (average) 8 1.2143 Loan received for construction pr. 7 1.2250 Securities price growth rate 6 1.3235 ROI 5 1.3538 Capital growth rate 4 1.4000 Annual growth rate of profit tax 3 1.5000 Annual growth rate of share prices 2 1.6000 Average debt rate 1 Score Attributes No. 0.9153 Financing capabilities 1.1873 Capital growth Score Criteria Table 5-12 S ummary of scores of competitiveness criteria (the ‘second’ level) and attributes (the ‘third’ level) under the ‘financial competency’
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128 3.5000 0.0% 50.0% 50.0% 0.0% 0.0% B Reasonable Score 2.7500 8.3% 16.7% 33.3% 25.0% 16.7% A COMPANY A Score 5.0000 100.0% 0.0% 0.0% 0.0% 0.0% B Reasonable Score 4.2000 20.0% 80.0% 0.0% 0.0% 0.0% A COMPANY A Score 10 or more 7-9 4-6 1-3 None No. of financing institute 3.5000 0.0% 50.0% 50.0% 0.0% 0.0% B Reasonable Score 3.0000 18.2% 9.1% 36.4% 27.3% 9.1% A COMPANY A Score 6 or more 4-5 2-3 1 None Channels of corporate financing 4.0000 50.0% 0.0% 50.0% 0.0% 0.0% B Reasonable Score V. high High Fair Low V. low Loan for land acquisition 3.5000 20.0% 20.0% 50.0% 10.0% 0.0% A COMPANY A Score 5.0000 100.0% 0.0% 0.0% 0.0% 0.0% B Reasonable Score >30% 58.3% All 20-30 10-20 <10 Steady Aver. capital gain rate 4.5833 41.7% 0.0% 0.0% 0.0% A COMPANY A Score Score Largely Fair Slightly None
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