This method pushes and pulls you at the same time Do me a favor and scan back

This method pushes and pulls you at the same time do

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towards what we do want (meaningful specific). This method pushes and pulls you at the same time. Do me a favor and scan back up and read the very first sentence of this chapter and you will see another example of the compare and contrast at work. In your next speech, what two things can you compare and contrast? FYI - Here is a quick advanced tool for you. When you compare two things; split the stage floor in two. Whenever you talk about the unwanted thing, either stand or point to your right (the audience's left) side. That side represents the past. When you speak of the wanted thing (i.e. meaningful specific), stand or point to your left side of the stage (audience's right side) because that side represents the future on the timeline. Of course we want good things for our future. Splitting the stage makes this message even clearer for your audience. 2. Put the Process, Not the Person, on a Pedestal Did you take the SAT? If you're not from the USA, this is the test students take in an attempt to get accepted into colleges. When I was growing up, the highest possible score was a 1600. Think back. Did you know anyone who got close to an 800 on
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K e e p Y o u r A u d i e n c e s o n t h e E d g e o f T h e i r S e a t s | 28 the math portion or an 800 on the reading comprehension portion of the SAT? Well I scored a 730 on, well, the entire SAT! You read that correctly, I got a 730 the first time and an 890 the second time. Counselors said, "Craig, that is not very good. You might not do that well in college. " Actually, I went on to win the Top Scholar Athlete for the University and made the All-Academic Team for all the schools on the entire East Coast (including Princeton). The question is why do I share my SAT score with my audiences? It is because I know that the QUICKEST WAY TO CONNECT WITH YOUR AUDIENCE IS TO SHARE YOUR FAILURES AND FLAWS. Think about it. When speakers share success after success, what do their audience members begin to think? They think, "Well of course these tools work for him, he is just special. I do not think these same tools will work for me." They then cast off the tools and the message. This is why the very last thing you ever want your audience to think is that you are special. The very first thing you want them to think is that you are SIMILAR. In other words, you are similar to them. You do that by sharing your failures and flaws. If you want to take it further, here are two more Fs: share your frustrations and your firsts. My friend and 2001 World Champion of Public Speaking, Darren LaCroix, shows many of his audiences his very first time on stage as a comedian. Believe me, by the time they finish watching that, they all feel better about themselves and their potential. Darren does a very effective job of making himself similar rather than special. That's what makes his message resonate so well.
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