The upfront cost to fund this online experience will be expensive, however the long term profits will far outweigh the initial startup cost. Successfully implementing this LV exclusive online shopping experience would afford it the opportunity to increase estimated average online sales of 6.4%. This implementation, if exceeds expectation, has the potential to lower operating cost by requiring less in store staffing.
LOUIS VUITTON 40 References 2014 Minimum wages by state. (2014, November 5). Retrieved from ncsl.org: 9 most counterfeited products in the USA. (2014, March 9). Retrieved from USA Today.com: -products/7023233/ America's Young Adult, Special Issue 2014. (2014, October 22). Retrieved from childstats.gov: Analyzing the External Environment of the Firm. (2014). In G. G. Dess, Strategic Management (p. 50). New York: McGraw-Hill Education. Annual Business report . (2013). Retrieved from lvmh.com: -fi/Documents/en/Reports/LVMH_RA2013_GB_1.pdf Annual Report. (2013). Retrieved from Prada Group.com: -Annual%20Report%202013.pdf Batra, R. &. (2013). The US Trade Deficit and the Rate of Interest. Review Of International Economics, 21(4), 614-626. Retrieved from The US Trade Deficit and the Rate of Interest. Review Of International Economics, 21(4), 614-626.
LOUIS VUITTON 41 Black Book - European Luxury Goods Store Wars: All you Need to Know about the Retail Operations of the Major Luxury Brands. (n.d.). New York: Sanford C. Bernstein & Co., LLC. Retrieved from Black Book - European Luxury Goods Store Wars: All you Need to Know about the Retail Operations of the Major Luxury Brands. New York: Sanford C. Bernstein & Co., LLC. Brand Value of the leading most valuable luxury brands Worldwide. (2014, October 25). Retrieved from statista.com: -the-leading-10-most-valuable-luxury-brands-worldwide/ Brown, J. (2013, January). Southeast-Asia region on the rise. Retrieved from Inbound Logistics.com: -the-rise/ Caniato, F. C. (2011). Supply chain management in the luxury industry: A first classification of companies and their strategies. International Journal Of Production Economics , 622-633. Chick, M. (2013, October 9). Art and Fashion. The Many Collaborations for Louis Vuitton by Marc Jacobs. Retrieved from Spotted Fashion.com: -louis-vuitton-by-marc-jacobs/ Cross, N. (2014). What's Hot in 2014 –Top Five Business Technology Trends. Credit Control, pp. 35(5) 92-95. Data GDP per capita. (2014, October 24). Retrieved from The Worldbank: wbapi_data_value+wbapi_data_value-last&sort=desc
You've reached the end of your free preview.
Want to read all 49 pages?
- Fall '16
- Louis Vuitton, LVMH