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Apple should open up because the US and Euro zone PC makers are relatively mature. The biggestgrowth will continue to come in geographies like Asia and South America, in these markets, price isparamount and not the badge on the case. If you are reshaping the market, often it helps to have aclosed platform initially to drive that market in a useful direction. But Apple cannot stay closed too longbecause open solutions will catch up and surpass it. Overtime, the limitations of the closed solutions become increasingly clear, and as people bump upagainst those limits, frustrations increase, and more and more effort is put towards making the opensolutions better even to the point that eventually they exceed the closed solution.For Others:Do not compromise on price for qualityChoose the products based on individual needsBe unique and differentConclusionIt is concluded from the strategic management analysis at Apple Inc. that technological industries arenever easy to compete with. They have a lot invest at R&D and have to be proactive in order tocompete with their competitors in the industry. As for Apple is concerned they have been working sowell as it is shown from their products. As Apple Inc. is increasing also, other businesses areincreasing. They don’t need to wait for people buy their products only when they are on sale but theyneed to focus more on the customer support and improve the areas they have already have problemsin. thus it can be concluded that Apple Inc. continue to launch its innovative products in the market,and has been a luxury brand for its existing customers. The quality of product and the design, withPorter five force model helps us in analysing the work environment of the company and whatstrategies can be adopted like lowering down the price of its products a bit, increasing the number ofretail stores, advertising more can all be adopted to increase the sales even more in the future.References:8
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