Physical distribution has a special relationship to

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Supply Chain Management: A Logistics Perspective
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Chapter 4 / Exercise 7
Supply Chain Management: A Logistics Perspective
Coyle/Langley
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7. Physical distribution has a special relationship to marketing. What is the nature of the relationship between logistics and marketing? Is the relationship becoming more or less important? Why?
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Supply Chain Management: A Logistics Perspective
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Chapter 4 / Exercise 7
Supply Chain Management: A Logistics Perspective
Coyle/Langley
Expert Verified
Chapter 4 1. In what ways can the design of a firm’s supply chain network affect its ability to create value for customers through efficiency, effectiveness, and differentiation?
2. What are the steps in the process of supply chain network design? Of these steps, which are most relevant to the task of selecting a specific location for a logistics facility?
1. Define the SC redesign process
3. Discuss the factors that cause a company to analyze the design of a supply chain network or to reconsider the location of a particular facility.
4. Why are most location decisions analyzed by a team of managers instead of a single person? What types of teams are suggested as being helpful to the task of logistics network redesign?

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