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What market phenomena have emerged in your industry in the past ten years? What effects have they had?
P a g e | 29Activity 5FEstimated Time20 MinutesObjectiveTo provide you with an opportunity to document review of marketing performance against key performance indicators in accordance with organisational requirements.ActivityWhat are your organisation's requirements for documenting marketing performance?
P a g e | 30Skills and Knowledge ActivityEstimated Time45 MinutesObjectiveTo provide you with an opportunity to demonstrate your knowledge of the foundation skills, knowledge evidence and performance evidence.ActivityComplete the following individually and attach your completed work to your workbook.The answers to the following questions will enable you to demonstrate your knowledge of:Document and presentointernational marketing objectivesoselected marketing approachocreation of operational structureEffectively manage international marketing activitiesMonitor and evaluate international marketing performance, and make anynecessary adjustments as requiredFormulate suggestions on how marketing activities could be affected in futureReading skillsWriting skillsOral communication skillsNumeracy skillsNavigate the world of workInteract with othersGet the work doneOutline relevant Australian and international standards, models policies and guidelinesIdentify and explain key provisions of relevant legislation and codes of practice affecting aspects of marketing operationsExplain the role of the Organisation for Economic Co-operation and Development (OECD)Identify and describe key features of the country or countries being considered for market entry or penetration.Answer each question in as much detail as possible, considering your organisational requirements for each one.All answers will vary depending on the learner and the organisation they work for but the learner should be able to answer each question competently.1.Create a leaflet that details the key provisions for your industry of: