Promotional pricing an end of aisle price promotion

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6-5 Promotional Pricing An end-of-aisle price promotion changes the price elasticity of a good from 2 to 3. If the normal price is $10, what should the promotional price be?
6-6 Bar Nuts Why do bars offer free peanuts?
Managerial Economics – ECP 3703 Eastern Florida State College – Palm Bay Campus Individual Problems Answer Key Chapter 7 7-1 Scale and Scope What is the difference between economies of scale and economies of scope?
7-2 Brand Extensions Suppose Nike s managers were considering expanding into producing sports beverages. Why might the company decide to do this under the Nike brand name?
7-3 Rangers’ T-Shirts The variety of Riverside Ranger logo T-shirts includes 12 different designs. Setup between designs takes one hour (and $18,000), and, after setting up, you can produce 1,000 units of a particular design per hour (at a cost of $8,000). Does this production exhibit scale economies or scope economies?

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